E-commerce
+340% Traffico in 36 Mesi
Le Perle San Marcellino
www.leperle1987.it
•2006 - ongoingSEOE-commerce DevelopmentUX/UI DesignWeb Development
+340% in 36 months
Organic Traffic
+120% in 36 months
Online Sales
+65% in 24 months
Conversion Rate
Context and Objectives
Neapolitan boutique specialized in gift items and wedding registries. Goals: digitize wedding registries and strengthen the e-commerce channel to expand the market beyond the physical store.
Strategy Adopted
We developed a Prestashop e-commerce integrated with a proprietary platform for wedding registry management in PHP/Laravel, implemented brand and collection SEO strategies, created an elegant and multibrand UX.
Tech Stack
PrestashopPHPLaravelMySQLSEO ToolsGoogle Analytics
Project Key Metrics
42K sessions/month
4.2% conversion rate
68% mobile traffic