Retail
2,8 Milioni Utenti Raggiunti
Expert Napoli ed Expert Parente
www.expertnapoli.it / www.expertparente.it
•2023 - ongoingOnline Digital Flyer DistributionDigital StrategyMeta AdsGoogle Local
2.8M in 12 months
Users Reached
+180% in 12 months
Click-to-Store
+40% in 6 months
Local SEO Traffic
Context and Objectives
The Expert Napoli and Expert Parente chains wanted to increase the distribution of digital flyers and increase traffic to local stores through innovative digital strategies.
Strategy Adopted
We implemented geolocated digital distribution of flyers, with advanced tracking of views and clicks, integrated Meta and Google Local campaigns to maximize territorial coverage.
Tech Stack
Digital Flyer PlatformGoogle Local AdsMeta AdsAnalyticsGeolocation
Project Key Metrics
2.8M impressions/month
4.5% average CTR
18 stores